If you want people to show up, you can’t give away the farm to get them there. If you do, you’ll be a one hit wonder and starting with less than what you had before.
The best way to get people to show up is to offer them something they want.
Maybe it’s something reliable, maybe it’s something different, maybe it’s something that will make their lives better or easier.
Maybe it’s a safe place or maybe it’s acknowledgment.
We don’t show up for other people. We show up for ourselves. If you want them to show up, you have to give them a reason.